5 REPUBLIC BUSINESS JOBS

Republic World, India's leading news publisher is in expansion mode and is looking forward to hiring individuals having experience in content syndication. Candidates who have experience in Content monetisation on partners such as Telco, Mobile apps, IPTV, and DTH through domestic and international channels will be preferred.Job Location: NoidaExperience Range: At least 5 years in the media / OTT / News space / DTH / IPTVRoles and ResponsibilitiesDrive the key business metrics including subscriber base and watch time from existing and new partnerships.Build partnerships across News aggregators, connected TV OEMs, ISPs, OTT, Social Media, and Telecom companies.Build revenue models with the partners on a fixed fee and revenue-sharing basis and plan revenue and community growth.Lead partnership onboarding, identify, and implement the right customer journeys, and provide regular status reports as required.Oversee technical integration projects, ensuring timely delivery and providing inputs from partners to the technology and product teams.Research the market and Identify opportunities to expand the business footprint in different geographies.Lead marketing and demand initiatives that help improve product visibility in the market and ensure partner success.Assist the management with pricing and product mix decisions.Analyse customer consumption and behaviour to produce actionable insights.Analyse, evaluate, and overcome business risks, and produce reports for management and stakeholders.Maintain organizational standards of satisfaction, quality, and performance.Desired Profile:Self-driven, resilient & comfortable with a fast-paced, always-on, extremely cross-functional, highly ambiguous start-up environmentA knack for managing & nurturing strategic account relationships.Strong quantitative & analytical background with comfort in working with dashboards, data sheets & other structured environments.Compensation: In adherence to the industry standards but not limited to excellent talent.Please Note:Candidates whose notice period is between 0 to 30 days will be preferred.This is a work-from-office opportunity and 6 days working from the office.What do we offer?Excellent Career ProgressionHealth InsuranceEnergetic and Enthusiastic Work Environment

Job Summary: We are seeking a Growth Marketing Manager to lead our organic and paid growth efforts, leveraging data-driven strategies to optimize ROI analysis. The ideal candidate will have a strong background in digital marketing, with a focus on driving website traffic, increasing daily active users, and maximizing engagement across web and mobile platforms. Additionally, the candidate will be responsible for managing campaign delivery, utilizing in-house, partnership, and third-party resources to meet campaign objectives effectively.Key Responsibilities:Organic and Paid Growth:Develop and execute strategies to increase website traffic and daily active users/views.Optimize website session time through targeted marketing initiatives and content optimization.Drive app downloads and increase daily active users for mobile and TV applications.Enhance user time spent on the app and overall engagement metrics through strategic campaigns and feature enhancements.ROI Analysis:Utilize data analytics tools to track and analyze the ROI of marketing campaigns.Identify opportunities for optimization and refinement based on performance metrics.Implement A/B testing methodologies to improve campaign effectiveness and conversion rates.Campaign Delivery Management:Collaborate with cross-functional teams to understand campaign requirements and objectives.Assess available resources, including in-house inventory, partnership inventory, and third-party partners, to develop comprehensive campaign delivery strategies.Coordinate with internal and external stakeholders to ensure seamless execution of campaigns, meeting deadlines and quality standards.Monitor campaign performance in real-time, making necessary adjustments to maximize results and ROI.Qualifications:Experience Range: 4 to 5 years of experience in Growth MarketingBachelor's degree in Marketing, Business Administration, or related field.Proven experience in digital marketing, with a focus on growth, acquisition, and engagement.Proficiency in data analysis tools and platforms, such as Google Analytics, Adobe Analytics, or similar.Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.Detail-oriented mindset with a strategic approach to problem-solving.Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.Why Work with Us:Be part of a leading news network that is at the forefront of innovation in the media industry.Competitive salary and benefits package.Opportunities for professional growth in a supportive and creative environment.Work on projects that have a significant impact on the national and global stage.

This person will lead partnerships with ad networks in India and globally and will also be responsible for leading ad operations for all digital assets of the network. He/she should have handled a similar role in past/ present and should have experience leading and mentoring an ad operations team.Experience Required - 10 years + Key Responsibilities:Monetization Strategy:Develop and execute monetization strategies to maximize revenue across various digital platforms.Analyse market trends, competitor activities, and user behaviours to identify monetization opportunities.Collaborate with senior leadership to align monetization goals with overall business objectives.Excellent working knowledge of monetizing digital inventory across ad formats.Excellent command over monetizing tools such as Google Ad Manager, Google AdX, Google AdSense, RTB, etc.An excellent relationship with DSPs and Ad networks such as Google, PubMatic, Admitad, Taboola, Jio ads, Airtel Ads, Columbia, etc.Excellent knowledge of new ad technologies, trackers, measurement tools, reporting tools, digital platform analytics toolsCommand over inventory and yield management. Inventory and yield optimization.Command over programmatic buys, open auctions, PMP deals, and programmatic sales.AdTech Implementation:Oversee the implementation and integration of AdTech solutions, ensuring seamless execution and optimal performance.Stay abreast of emerging technologies in the AdTech space and assess their potential impact on the organization's monetization efforts.Manage relationships with AdTech vendors and partners.Ad Operations: Complete knowledge of Release Orders issued by agencies/advertisers to Publisher for executing the Advertising Business.Understanding of Rate Card, approval process and maintaining hygiene.Follow up with the agencies for creatives, trackers & and regular reporting.Understanding Ad Serving Technology, 3P Tags, trackers, and various creative assets.Understanding of report analytics such as Google Analytics, Adobe Analytics etc.Campaign deployment with Zero Error efficiency.Pixel and tag generation, implementation and quality assurance.Analysing campaign performance and providing optimizing recommendations.Data Analysis and Optimization:Utilize data analytics and key performance indicators (KPIs) to assess the effectiveness of monetization strategies.Implement A/B testing and other optimization techniques to improve ad performance and user engagement.Provide regular reports and insights to stakeholders on monetization metrics.Team Leadership:Build and lead a high-performing team responsible for executing monetization strategies and managing AdTech operations.Foster a culture of collaboration, innovation, and continuous improvement within the team.Provide mentorship and professional development opportunities for team members.Cross-Functional Collaboration:Collaborate with product development, marketing, sales, and content teams to align monetization efforts with overall business goals.Work closely with the sales team to create compelling advertising packages and offerings.Communicate effectively across departments to ensure a unified approach to monetization.Qualifications:Bachelor’s degree in Business, Marketing, Advertising, or a related field. Master’s degree is a plus.Proven experience in a similar role focusing on digital monetization and AdTech.Strong understanding of advertising technologies, programmatic advertising, and digital marketing trends.Excellent analytical and problem-solving skills with the ability to interpret data and trends.Experience with ad-serving platforms, ad exchanges, and demand-side platforms (DSPs).Strong leadership and team management skills.Exceptional communication and interpersonal skills.Ability to thrive in a fast-paced and dynamic work environmentPlease Note: This would be a 6-day working. What do we offer?Excellent Career ProgressionCompetitive Compensation PackageHealth InsuranceEnergetic and Enthusiastic Work Environment

This person will lead partnerships with ad networks in India and globally and will also be responsible for leading ad operations for all digital assets of the network. He/she should have handled a similar role in past/ present and should have experience leading and mentoring an ad operations team.Experience Required - 10 years + Key Responsibilities:Monetization Strategy:Develop and execute monetization strategies to maximize revenue across various digital platforms.Analyse market trends, competitor activities, and user behaviours to identify monetization opportunities.Collaborate with senior leadership to align monetization goals with overall business objectives.Excellent working knowledge of monetizing digital inventory across ad formats.Excellent command over monetizing tools such as Google Ad Manager, Google AdX, Google AdSense, RTB, etc.An excellent relationship with DSPs and Ad networks such as Google, PubMatic, Admitad, Taboola, Jio ads, Airtel Ads, Columbia, etc.Excellent knowledge of new ad technologies, trackers, measurement tools, reporting tools, digital platform analytics toolsCommand over inventory and yield management. Inventory and yield optimization.Command over programmatic buys, open auctions, PMP deals, and programmatic sales.AdTech Implementation:Oversee the implementation and integration of AdTech solutions, ensuring seamless execution and optimal performance.Stay abreast of emerging technologies in the AdTech space and assess their potential impact on the organization's monetization efforts.Manage relationships with AdTech vendors and partners.Ad Operations: Complete knowledge of Release Orders issued by agencies/advertisers to Publisher for executing the Advertising Business.Understanding of Rate Card, approval process and maintaining hygiene.Follow up with the agencies for creatives, trackers & and regular reporting.Understanding Ad Serving Technology, 3P Tags, trackers, and various creative assets.Understanding of report analytics such as Google Analytics, Adobe Analytics etc.Campaign deployment with Zero Error efficiency.Pixel and tag generation, implementation and quality assurance.Analysing campaign performance and providing optimizing recommendations.Data Analysis and Optimization:Utilize data analytics and key performance indicators (KPIs) to assess the effectiveness of monetization strategies.Implement A/B testing and other optimization techniques to improve ad performance and user engagement.Provide regular reports and insights to stakeholders on monetization metrics.Team Leadership:Build and lead a high-performing team responsible for executing monetization strategies and managing AdTech operations.Foster a culture of collaboration, innovation, and continuous improvement within the team.Provide mentorship and professional development opportunities for team members.Cross-Functional Collaboration:Collaborate with product development, marketing, sales, and content teams to align monetization efforts with overall business goals.Work closely with the sales team to create compelling advertising packages and offerings.Communicate effectively across departments to ensure a unified approach to monetization.Qualifications:Bachelor’s degree in Business, Marketing, Advertising, or a related field. Master’s degree is a plus.Proven experience in a similar role focusing on digital monetization and AdTech.Strong understanding of advertising technologies, programmatic advertising, and digital marketing trends.Excellent analytical and problem-solving skills with the ability to interpret data and trends.Experience with ad-serving platforms, ad exchanges, and demand-side platforms (DSPs).Strong leadership and team management skills.Exceptional communication and interpersonal skills.Ability to thrive in a fast-paced and dynamic work environmentPlease Note: This would be a 6-day working. What do we offer?Excellent Career ProgressionCompetitive Compensation PackageHealth InsuranceEnergetic and Enthusiastic Work Environment

Experience Range: At least 2 years into selling inventories in digital spaceThe candidate should have handled a similar role in the past/ present and should have experience driving digital ad sales revenue in the region.Key skill sets and domain expertise requirementsExcellent knowledge of digital media sales.Should be able to understand and discuss key media KPIs in digital ad sales.An excellent relationship with digital planners and buyers at the agency and with digital media leaders at brands.Excellent communication and negotiation skills, and campaign planning skills.Knowledge of digital media terminologies and ability to drive aggressive sales numbers.The key categories of experience will be FMCG, AUTO, BFSI, consumer brands, E-commerce, Lifestyle, and Fintech.Joining: Candidates with a notice period of 30 days would be preferred.Compensation" In adherence to the industry standards but not limited to an excellent talent.What do we offer?Excellent Career ProgressionHealth InsuranceCompetitive Compensation PackageEnergetic and Enthusiastic Work Environment