Multiplier AI is looking for a growth leader as AI partner for pharma marketing who can help us establish leadership in pharma marketing in USA. This requires an ability to use digital channels to drive inbound leads via building thought leadership, omni channel drip marketing and partnerships that will drive business.Multiplier AI works with US, India and 9 countries to provide AI powered full-funnel marketing platform for pharma and healthcare companies. Our clients include Industry leaders like Cipla, Abbott, Mankind, Sun Pharma, Glenmark, Galderma, etc. We also work with leading hospital chains we are looking for candidates who can work in a fast-paced environment with exposure to SMEs.Location: Hyderabad (only WFO)Experience: 3-8 yearsPackage: 6 LPA - 8 LPA plus sales commissions and ESOPsKey Responsibilities:? Develop and implement comprehensive content-driven SEO strategies, including blog building, to improve organic search rankings and drive organic traffic, ensuring a strong emphasis on content marketing initiatives.? Lead the development and refinement of on-page and off-page SEO efforts, with a primary focus on integrating impactful content, including blog posts, to enhance the overall digital presence.? Develop and execute a robust B2B SaaS digital marketing strategy that prioritizes content marketing, aligning with the company's goals and objectives while maintaining a SaaS funnel.? Stay updated with industry trends and emerging technologies, adapting and refining the content marketing strategy, including blog creation, to resonate with the target audience.? Oversee and drive content creation across various channels, with a specific emphasis on blog posts, whitepapers, case studies, infographics, and video content, ensuring alignment with SEO and audience targeting strategies.? Develop and execute engaging email marketing campaigns, emphasizing lead nurturing, product updates, and customer engagement through compelling content, including blog content.? Create content for blogs, newsletters, LinkedIn posts, and the website, maintaining a cohesive and impactful content marketing approach.? Utilize marketing automation tools like ZoomInfo, Zoho, HubSpot, etc., to segment and personalize email communication, enhancing the effectiveness of content-driven campaigns.? Manage and optimize social media channels, especially LinkedIn, to build brand awareness, engage with the B2B audience, and share industry insights through content marketing strategies.? Monitor social media analytics to identify trends and opportunities, leveraging insights to enhance content marketing effectiveness.? Design and implement lead generation campaigns through online channels such as webinars and landing pages on platforms like Zoom and Google Meets, integrating content marketing for maximum impact.? Collaborate closely with the sales team to ensure a seamless lead handoff and conversion process, leveraging content marketing, including blog content, to enhance lead quality.? Demonstrate proficiency in CRM tools like HubSpot, Zoho, and Leadsquare, utilizing them strategically to support content-driven marketing initiatives.? Track and analyze digital marketing metrics and KPIs, emphasizing the role of content marketing, including blog performance, in measuring the effectiveness of campaigns and strategies.? Provide regular reports on campaign performance, offering insights for continuous improvement and emphasizing the contribution of content marketing, including blog building, to overall success.Qualifications:? Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred).? Proven experience in B2B enterprise digital marketing, with a strong understanding of SaaS marketing best practices, particularly in content marketing and blog building.? Must have substantial experience in Email campaigns, LinkedIn Marketing, SEO, and content writing and optimization.? Expertise in digital marketing tools, platforms, and analytics (Zoho, HubSpot, etc.).? Proficiency in marketing automation software and CRM systems (Zoho, HubSpot, etc.).? Strong analytical and data-driven decision-making skills.? Excellent communication and project management skills.? Creative thinking and adaptability in the digital marketing landscape.? Familiarity with lead generation and B2B sales processes.? Experience in managing content marketing teams is a plus."